FB Ads Case Studies
For this case study, the client wanted to increase sales for his Batman rings
So this particular campaign ran for 10 days and generated 2.3k comments, 3k shares & 15k likes. So we spent a total of $80 to get our first 120 sales
I designed and built a full online master course funnel and Facebook campaign to drive sign-ups for a webinar to sell the online programme costing $860.
I used a combination of Facebook Lead Ads with landing page sign-ups on ClickFunnels, integrating with Infusionsoft for email marketing.
450 leads in 7 days
3,595 Total Actions
$500 ad spend over 7 days
I built out a full eCommerce Facebook funnel for the t-shirt online store. Correctly installing the Pixel to enable Dynamic Product Ads with retargeting stacks to capture all sales and re-engage cart abandoners and past purchasers.
I developed branded conversion copy for the online store and email marketing campaign.
Total link clicks 25,001
CPC per action 0.10
CTR per impression 1.36%
Website content views 31,777
Website adds to cart 1,745
Website checkouts initiated 895
Add to cart 730
People reach 744,503
Frequency Per person 1.19
Cost per add to cart 1.31